I think information architecture, (IA), is a fascinating topic and an IA is a very fulfilling thing to construct. So why is it that, during the design process, so many conversations about IA quickly turn into conversations about menus, navigation, interaction design, or worse, what the pages will look like with all those labels onContinue Reading
For those of us that aren’t completely cynical about the Olympic movement, the Olympic games in Rio represented a celebration of the best athletes in the world. I was particularly excited about these Olympics because I was honoured to count my friend Erica Wiebe among those athletes (Wrestling 75kg, women’s freestyle). And of course, IRead more
My Presto card promises a lot. I’ll be able to travel on the TTC (public transit system in Toronto) using a single card. No more stashes of tokens or piles of change. The system, as it is currently implemented in Toronto, fulfils the basic technical requirements. I am able to use my card to enterRead more
Efficiency versus Experience A few weeks ago after a relaxing weekend of playing video games, I couldn’t sleep and found myself staring angrily at the ceiling. Beside me, my wife awoke and asked, “What’s wrong honey? What are you huffing about?” “I just don’t understand why they put that menu there!” I bitterly responded, thenRead more
What comes to mind when you hear or see the term “UX” (User Experience)? How about “Who is a user and what experience are we talking about?” Although most cases in UX are related to technology and human computer interactions, a higher level of experience brings us back to one of the founding professions inRead more
I recently had an interesting lunchtime conversation with our VP of UX, Yvonne Shek, about how and where we find inspiration. While it seems like a cliché answer, I find inspiration everywhere and actively seek it out on a daily basis. I love to learn and try to cram as much learning time into my dayRead more
Akendi is a product strategy, user experience design and usability research firm. We are passionate about the creation of intentional experiences – whether those involve digital products, physical products, mobile, service or bricks-and-mortar interactions. We work shoulder-to-shoulder to optimize the experiences you deliver. Akendi Corporate Overview (PDF).
Experience Thinking innovation firm in Product UX Strategy, User Experience Design & Usability Testing for Companies: Toronto, Ottawa, Montreal, Vancouver, Canada.
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