“Are you ‘lean’?” is what somebody asked me recently. The timing for this was pretty lousy so just after Christmas and I nearly replied with a ‘not as lean as before Christmas’ when I realised that the question referred to our way of working as a company. The answer depends on what you mean byContinue Reading
I recently attended a large UX conference – lauded as one of the largest in Canada. It was an enjoyable couple of days with some well-known and soon-to-be well known speakers. The audience was a good mix of client side and consultant side UX junkies. If we could only get a few more product, marketingRead more
I’m sure we have all encountered new types of interactions in public and office spaces that made us react with a ‘that is odd’, ‘I don’t know what to do’, ‘this makes me feel uncomfortable’. This next one, the ‘smart elevator’, resulted in one of those reactions. For me, this was the second time I’veRead more
The million dollar question that is on everyone’s mind for 2015 is whether or not consumers are ready to cut the tether that binds us to our wallets and go it with cell phones alone. Apple is gambling that they will. When Apple released their Apple Pay platform in October of 2014, they threw theirRead more
With the holiday season upon us, and gift giving in the air, I couldn’t help but notice the recent bombardment of video game commercials on TV. It’s clear that the video game market is thriving and seeing these commercials led me to contemplate why we’re so drawn to the concept of gaming. Video games areRead more
If the output is to be a stellar information architecture, what are the inputs we need? Card sorting is a technique to gain insights and understanding into how users would organize the content we provide in our digital products, and what labels they would give to that content. It uncovers users’ mental models related to the content on ourRead more
Akendi is a product strategy, user experience design and usability research firm. We are passionate about the creation of intentional experiences – whether those involve digital products, physical products, mobile, service or bricks-and-mortar interactions. We work shoulder-to-shoulder to optimize the experiences you deliver. Akendi Corporate Overview (PDF).
Experience Thinking innovation firm in Product UX Strategy, User Experience Design & Usability Testing for Companies: New York, Boston, San Jose, California.