Experience Mapping vs. Task Analysis

Experience Mapping vs. Task Analysis

Experience Mapping is becoming an increasingly popular tool in the UX world.  They are often used to gain a better understanding of the overall customer/user experience across all platforms and touchpoints. Creating an experience map can help organizations pinpoint gaps in the overall customer/user experience, which makes it easier to identify areas for product innovation. Continue Reading

The New Responsive Design: Designing for Multiple Devices

The New Responsive Design: Designing for Multiple Devices

There is a lot of talk about responsive design today, but not a lot of tactical knowledge sharing HOW to do it. But first and foremost, Akendi avoids using the buzz word “responsive” and instead talks about what the purpose of responsive truly is: translating a website across multiple devices. The key to designing forRead more

User Experience is a Team Sport

At Akendi we offer training courses that lead to certifications in UX research and UX design.  Of the hundreds of people that have taken our courses, I have personally encountered a significant number who are the only UX resource in their company or their department.  They come to use to learn new domains (like mobileRead more

Preparing for an Augmented Future: Homework

If you’ve arrived without listening to my webinar on preparing for an augmented future then you might want to have a quick listen here and then come back and participate in the conversation. For everyone else, thanks for dropping by, I know the thought of homework is not the most appealing. In my webinar IRead more

Dull Devices: Breaking Through Age Assumptions

Dull Devices: Breaking Through Age Assumptions

Does anyone really feel their age?  I don’t mean whether or not you know what YOLO means.  (In that sense I am ok with being older, as I could never say it without a mocking voice.)  But really, what does it mean to be your age?  When people say, “wow, you don’t look your age!”Read more

Your Association Needs a Better Website

Does your website increase membership? Influence industry change? Build partnerships? How about promote thought leadership? Increase loyalty? Or foster community? It can! Your website is more than a repository for meeting agendas or event registration.  It’s a critical business tool that can help you achieve your business goals.  But where do you start? In thisRead more

ERROR: 1 - [InvalidConfig]Invalid Configuration: for help setting up your API, please contact Support ( ext. 2)