The Sweet Spot – Participant Numbers in Qualitative UX Research
Being a UX designer I conduct a lot of qualitative research, from developing personas and journey maps to validating websites and products. There...
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The Art of Asking Research Questions in Usability Testing
The first post in this series talked about the fundamentals of asking questions in UX research. This article describes how we ask questions during...
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Why Is Usability Testing Important?
Usability Testing is an essential aspect of any user-centred approach that puts the user at the centre of the development process. Adopting this...
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The Art of Asking Questions in UX Research
Surveys, interviews, usability tests and other UX research methods are meant to elicit information to help us clearly understand a user/customer...
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The Power of Three
Is three the magic number? Culturally, and historically, the number three is very significant. In Christianity, there is the Holy Trinity...
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What do Tamagotchis, Furbies, and Smoke Alarms All Have in Common?
The Tamagotchi As a young child in the 90's with no dog, I desperately wanted a Tamagotchi. Desperately. The pocket-sized virtual pet promised all...
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Seeing is not always believing
We have 5 senses (some people claim they have six) and you cannot trust any of them. Cognitive psychologists studying exteroception try to make...
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Not All Errors Are the Same
While driving the other day I tried to switch the radio station using the controls on my steering wheel. Instead, I accidentally redialed a...
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Making the natural ‘natural’?
Should you test in-person or remotely? What to choose when there are so many options? If the question was simply about the quality of the test...
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Developers and UX Designers, a love that dare not speak its name…but it really should
Coming from a development background, from an old school development house, I have encountered a lot of varying responses to UX Design from...
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Violating User Expectations
“Mom, I'm going to have to call you back. I need to call 911.†I announced suddenly in the middle of my phone call. In retrospect...
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Always Be Testing
Usability is defined as the effectiveness, efficiency and satisfaction with which specified users achieve specified goals in particular...
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Understanding Defaults and Notifications (or, why I hate my dishwasher) – Part 2
This is part two of a two part series. In part one we went over the guidelines around using defaults and talked about some pitfalls to avoid. You...
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Paper vs. High Fidelity Prototyping Tools When it Comes to Concept Testing
I fondly remember the days of sketching concepts on paper with a pencil and going to users to solicit feedback. There was a certain joy to...
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How to Do a Paper Prototype Test in 7 Steps: The quick, easy, and dirt cheap way
Elsie had $100, very little time, and needed results. She and her team were developing a new grocery-shopping app that would substantially...
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